Tutorial: 3 key methods in new product demand forecasting

How new product demand forecasting technology enables you to predict the success of a new product in the marketplace.

Forecasting demand for new product introductions can feel like walking a tightrope – even for experienced teams. 

The key to building accurate forecasts is to build flexibility into your strategy from the start. One vital way to stay flexible and be prepared is to leverage historical and market data in your demand forecasting to more accurately predict the optimal supply and minimize inventory down time.   

We’re sitting down with Kyle Trainor, Senior Pre-sales engineer at Wolters Kluwer, to explore how you can use CCH Tagetik Supply Chain Planning software to build flexibility into every new product launch. 

Watch this tutorial to discover how to: 

• Use comparable data sets from internal data 
• Leverage spread curves to apply demand factors to new products 
• Replace an existing product with a new product utilizing a suppression model