Expert Insights Health

Much has been said about the “challenges on the frontline.” What COVID-19 exposed is the pressure providers face every day when they have a patient with a disease that is constantly changing.

Cervical cancer is the fourth most common cancer in women, yet it is preventable and highly treatable when found early. Despite that, new research shows that less than two-thirds of women aged 30 to 65 and just over a half of women aged 21 to 29 were up to date with cervical cancer screenings in 2016.

The University of Alabama at Birmingham used Emmi as a way to help educate their patient population about upper GI endoscopy and/or colonoscopy procedures. Patients that engaged with Emmi cancelled less, resulting in a 75% reduction in cancellations.

Preventive screenings and immunizations are among the most important and simplest ways to help patient populations stay healthy. However, patients need to be encouraged and reminded to take action in scheduling and attending these screenings.