Wolters Kluwer (Euronext: WKL), a global leading provider of expert solutions, insights and services for professionals, today announced the appointment of Marcelo Amstalden Möller as Vice President, Global Brand & Corporate Marketing Communications. Based in Alphen aan den Rijn, Mr. Möller has overall branding responsibility for the Dutch-based technology company.
"We are very pleased that Marcelo has joined Wolters Kluwer in this newly created role,” says Caroline Wouters, SVP and Chief Corporate Brand and Communications Officer. “He comes at exactly the right moment to help us advance our transformation journey, to develop and grow our brand, and to increase our name recognition around the globe. Marcelo’s expertise will be a tremendous asset in connecting with new and existing customers and promoting our services and products.”
Mr. Möller has a strong track record as an innovative brand professional in large global organizations. He joins Wolters Kluwer from Heineken International, where he managed the premium beer portfolio and directed several award-winning campaigns for the company’s fastest growing brands. Prior to joining Heineken, Marcelo held positions at Philips, the Boston Consulting Group, and Roland Berger Strategy Consultants, where he led branding and marketing efforts around the world. A truly global innovator, Marcelo’s career has included residential stints in Brazil, China, Argentina, and Spain. He holds a Master of Business Administration from the Coppead Graduate School of Business in Rio de Janeiro, Brazil.
“I admire Wolters Kluwer for transforming itself and embracing new opportunities like very few other companies can do,” says Mr. Möller. “It requires passion and focus, a willingness to learn, and a talented pool of professionals to achieve such outstanding results. I am very proud to become part of this diverse business that touches millions of lives around the globe every day.”
