New Year, new technology, new tax business opportunities
New Year’s Day has come and gone, and no doubt many tax preparers have likely made key resolutions for their tax practice in the coming year. Some of these resolutions may prove to be easy goals to achieve, while others, not so much.
For instance, it’s not hard to check off a resolution to attend an accredited tax training webinar each quarter to expand your knowledge. Hiring an office assistant is also not an overwhelmingly difficult goal to set and achieve.
However, a broader yet bold resolution to achieve a 100% client retention rate for 2023 while increasing new client acquisitions by 10% is an entirely different ballgame. Not only is this goal lofty, but it comes with serious obstacles given the dynamics facing tax shop leaders today, including staffing challenges, higher customer demands, and increased tax regulation complexities, to name a few.
So, does one simply forfeit the latter goal in light of these known challenges? Absolutely not!
Fortunately for today’s tax preparers, existing business-changing technology makes it possible to expand market share and address current client needs better than ever. The answer? Enter cloud-based tax preparation software.